McDonald's - Happy Meal x LEGO Movie 2
Ended
Snapchat Lens for McDonald's France - Happy Meal x LEGO Movie 2
- Cost of development: N/A
- Communities: Lens Studio
- Categories: Lenses & Masks
Screenshots & Video
Description
This gamified Lense Face was created by Nedd for McDonald's France, as part of a partnership between Happy Meal and Lego Movie 2.
The Lens broke a record for engagement rates, with a Play Time of 132 seconds (while the Snapchat average for a branded Lens is 18 seconds).
How to Use it
Open your mouth to change the LEGO face. Raise eyebrows to change LEGO hair.
Target Images
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What’s New
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