Augmented Reality Event Cakes Live

• Cost of development: N/A
• Communities: WebAR
• Categories: Printing, CPG

Screenshots & Video

Description

Using WebAR technology, Aircards partnered with Print Cakes to add a layer of interactivity to their corporate cupcake offering, allowing brands to deliver engaging AR experiences that are activated through scanning the top of the cupcake. Smart image detection software recognises the graphic printed onto the cupcake and displays a personal video message or 3D animation.

How to Use it

To view the Augmented Reality cakes, event attendees can collect their cake from the cake table where they are greeted by a printed strut card with clear activation instructions. Attendees can either scan the QR code on the printed card, or navigate to the unique URL within their mobile web browser. Once scanned, attendees are instructed to point their camera at the cake to view the AR experience.

Target Images

Scan these images to discover AR content