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A fan project created to celebrate the famously crazy character. The original face mask filter!
Augmented reality face mask filter created in Spark AR studio. A fan project to recreate the film character from The Mask. Open your mouth to pop out your eyes! Face mask edited and modified in Maya, textures in Substance painter. Rendered using Arnold. Developed in Spark.
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How we created a cute effect for Instagram with half a billion impressions.
Three weeks of development story started when I saw that "Cartoon Princess" filter on Snapchat. It was soooo cute! And it was cute for a reason! Carefully crafted shapes, textures, lighting, and much more. The compilation of the small details makes it that cute.
But what do we see on Instagram? Just deformed faces with lenses. And a couple of rough 3d models. Though more than three months have passed after that princess filter boom started.
So I decided to accept the challenge and make a really high-quality effect. I shared this idea in small talk with my friend Nastya and she decided to join. She had no idea it would be so hard, haha!
We started with research. What makes it cute? What shape should eyes be? How this is even work? The research ended with 5 pages of google doc with screenshots, sketches, and descriptions. And we've started to work.
Modeling and skinning were challenging! Spark AR had been crashing for no reason so we had to roll back to previous versions of the model, lose time, and start again. When Nastya had been working on the eyes model, I tried to create a cartoon face deformation. Took about 160 tries! Then common project construction, animations, rigging, textures, the script for the interface, and so on. All this was created from scratch.
Well, that was hard but, so exciting! Now our effect has about half a billion impressions, 2.5 million shares, and 30-40k shares every day.
This Augmented Reality effect was viral among Instagram users and influencers for a long time. Moreover, the Instagram team highlighted this effect in the carousel with other filters. We want to congrats Denis Rossiev and his team on such great results.
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Become an Egyptian pharaoh or cleopatra with this Instagram filter
Get Egyptian Filter Augmented Reality effects developed by nelzster01.
One, two, three and you are an Egyptian Pharaon. This how easily the new Augmented Reality mask by nelzster01 can modify you. Our team highlighted this work has a lot of attention to detail.
Textures genuinely look like a golden sarcophagus. Thanks to real-time facial tracking and Augmented Reality mapping, this Instagram effect follows your mimic.
Moreover, this Instagram mask has a hidden trick. If you tap once on your smartphone's screen mask will be changed. Now you can be an Egyptian Cleopatra. The golden hoop with cobra and gemstone will be placed directly to your head. Egyptian makeup is included, so your eyes gonna get a smoky effect.
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Become a cute or tricky Grinch with this Instagram AR effect
Get Grinch Augmented Reality effects for Instagram developed by Anastasia Triutra Tkachenko.
This facial AR lens changes users into a Grinch movie character. The quality of this Instagram effect is pretty high. The creator of this effect has made it with love for detail. Users can get the identical green beard and fluff. The real-time eye-tracking feature works perfectly and reacts to any mimic. You can be cute or tricky same as Grinch. Falling snow also adds a unique charm to this lens.
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Funny AR filter inspired by the famous "rick and morty" episode.
Funny AR filter inspired by the famous "rick and morty" episode. Open your mouth and have fun! You can also press to change the face. And it goes viral! :)
If you are a fan of the Rick & Morty movie, this Augmented Reality effect is for you. Remember The Wedding Squanchers episode when the main characters went to another planet and met the sunrise with screaming sun? So if you want to place yourself into Rick & Morty's sun, you can try-on this AR effect.
This AR filter provides the ability to replace your camera background (physical surroundings) with a screenshot of the Rick & Morty movie. There are a few transitions available. Tap once on your smartphone screen, and by using facial recognition and Augmented Reality technologies, your face will replace Rick & Morty's sun. If you tap one more time, Rick & Morty's sun will come back. Moreover, you have to hold your mouth open so that sunrise will be activating. Also, the transition of the night into day is a part of this effect.
The screaming sun's sound is included in this AR effect, but again, you have to hold your mouth open to hear it and record a video experience.
KK Studio, creators of this effect, kindly shared with us some insides regarding stats:
• Total impressions 258,300
• Total opens 119,700
• Total captures 24,100
• Total saves 2,700
• Total shares 6,500
• Total opens 119,700
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Turn on your self into a cute little mousy with this Instagram effect
Lil vintage mouse is an Instagram Augmented Reality effect that could change you into a cute little mousy. Users will get lovely black ears, giant eyes and a small black mouth.
Paigepiskin is the creator of this Instagram, was using real-time facial tracking technology. As a result, this effect completely copying your mimic when you smile, open your mouth, blink and move your head around.
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What is the value of Beauty ?
Want to feel yourself in the Barbie doll package? This Instagram AR effect by Justin Laurent can help to make it happen.
Activate this effect using your Instagram app, and you will see your face instantly inside a transparent box. Some additional text, like Beauty and $7.99 (price tag), appears directly on the Barbie doll package. The background of your video or photo is changing to pink or black mode depends on the state.
Moreover, your skin will become shiny and glossy. Freckles will cover your entire face. The magic stars effect will fall right out of the package when you move your head around.
We highlighted this effect since it has perfect quality and realisation. It helps to change the skin tone and look more sexy. The shiny and glossy effect can help to hide problems with the skin. Also, the idea seems very interesting and extraordinary for the Catchar team. We want to congrats Justin Laurent on such great results.
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Back in the USSR
If you want to feel yourself back in the 1980s USSR, this Augmented Reality Instagram effect by elya.boz will definitely help you. You will get a chance to transform yourself into a typical man of that time.
So how actually typical men of that time looked like in USSR. "Petushok" hat was the primary headdress in the winter. Also, oversized trendy eyewear, named "TELEVISORS" among people, was popular in the 1980s. Rough mustaches were part of the look at that time.
This Instagram lens also has a falling snow effect. Moreover, some vintage and old TV effects are available. As a result, it looks perfect for wintertime.
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Instagram Indian AR Instagram Filter
The Indian chiefs are great and brave leaders. They were driving tribes across Mexico, New Mexico and Arizona.
If you want to feel yourself in Indian chief skin, this Instagram mask by Egnogra is for you! Once you activate it, you will get a specific red & white skin tone. Your eyes will be highlighted with black colors. Moreover, the Indian feather headdress will immediately appear directly on your head.
All these things will help you become a real Indian chief to create high-quality videos and photos.
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Transform yourself into Sulley character from Monsters, Inc.
Get Sulley Instagram AR effect made by Manuel Borrero Rios.
Sulley also knows as James P. Sullivan. He is one of the prime scarers in Monsters, Inc. movie. In this movie, Sulley is described as friendly, hardworking, and positive, who enjoyed his role as a Scarer.
If you are a fan of the Monsters, Inc. movie, you definitely have to try this Augmented Reality Instagram lens made by Manuel Borrero Rios. Our team highly valued the embodiment of this effect. It has perfect, perfect textures and motion graphics. Real-time tracking also looks incredible.
Moreover, this lens has a segmentation feature. Tap once on a smartphone screen, and your entire body will be overlayed with the same colors and textures as the Sulley character.
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AR lens for Instagram app
To-má Kolchuga is an Augmented Reality mask for the Instagram app.
TO-MA is a Russian pop singer who hides her real name and other information about her personality. Information about where she was born is unknown. Nobody knows her nationality and age. She began distributing her phonograms through bloggers in 2018.
Originally this mask first appeared in her clip, namely Pey Menya on YouTube. A little bit later, TO-MA shared a similar Augmented Reality effect on her Instagram.
The incognito intrigue worked great as a publicity trick. Each next clip steadily began to gain millions of views. Quite a lot of spectacular and shocking photographs have appeared. The singer willingly went to communicate with journalists, but only through the Network.
This probably one of our most favorite Augmented Reality Instagram effects. Our team loves a combination of metal rings and a face mask. Animation of moving rings and transition them from open to close mask looks gorgeous.
Creators of this AR mask did with love in detail. It contains perfect visualization of 3D rings, motion design and reflections. Additional to the face mask, this AR effect offers stunning makeup for its users. You will get the perfect smokie eye effect, shades and big eyelashes.
Unfortenually there is no information available in terms of who developed this effect. We don't know; it was TO-MA in-house team or some on-demand creators. Also, there are no stats related to how many impressions and try-ons got this Instagram effect.
If you have any related information, please send us a message.
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Catchar Team Review
Remember the Mask movie of 1994 where Jim Carrey starring? When our team first time has seen this Instagram effect, we got 100% nostalgic. Tom Martin-Davies, the founder of Objectspace AR studio, developed this high-quality to bring you back in 1994 and transform you into the real Mask character.
While using this Augmented Reality effect, you get a chance to wear the same green mask. If you open your mouth, an additional motion graphic will be run, and your eyes come out. Also, this effect includes a lovely yellow hat.